AI Search Consulting for New Zealand & Australia
Build Authority That AI Search Can Understand
We help businesses develop the semantic authority, entity relationships and search strategy needed to increase visibility across Google Search, AI Overviews, ChatGPT, Gemini and other AI-powered discovery platforms.
Who we help
Professional services, agencies & in-house marketing teams
What this is
Semantic & entity SEO built for generative search engines
Why it's different
Traditional SEO ranks pages. AI search cites entities.
Working with New Zealand & Australian Businesses
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Our approach is informed by semantic SEO and entity-first search principles. — placeholder, pending verified credential detail
Your Business May Be Invisible to AI Search — and You Wouldn't Know It.
A growing share of search queries are now answered directly by AI — ChatGPT, Google AI Overviews, Perplexity, Gemini — without a single click to a website. If your business isn't structured as a recognisable entity within these systems, you don't rank lower. You simply don't exist in the answer. This isn't a keyword problem. It's an entity and semantic architecture problem.
58%
of searches are estimated to return AI-generated answers directly
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—
of NZ businesses currently appearing in those answers is unmeasured
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clicks when a business is missing from the cited answer
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Why AI Search Is Not Traditional SEO
Two different systems, two different units of optimisation.
vs
A Complete AI Search Visibility System
Each service functions as part of one interconnected entity system — not a menu of isolated offerings.
Diagram — Service Entity Relationships
AI Search Consulting
Strategy for visibility across ChatGPT, Google AI Overviews, Perplexity & Gemini.
Semantic SEO Consulting
Topical authority and context-network architecture beyond keyword tactics.
GEO Consulting
Generative Engine Optimisation — structuring content to be cited, not just ranked.
Entity SEO
Building machine-readable brand entities for Knowledge Graph recognition.
Knowledge Graph Optimisation
Schema and structured data engineering for entity representation.
AI Search Audit
A clear diagnostic of your current AI visibility gaps and next steps.
Proprietary Methodology
The AI Search Intelligence Framework™
A proprietary methodology developed by Harsh Jetti.
A three-layer model for how AI systems recognise, understand, and cite a business.
Layer 1
Who you are — a clearly defined, machine-readable brand and person entity.
Layer 2
What you know — topical depth and semantic relationships that prove expertise.
Layer 3
Where AI surfaces you — structured content formatted for direct citation.
How the Consulting Process Works
A structured four-phase engagement, not an open-ended retainer.
Understand where your business currently stands in AI search.
Build the strategic roadmap for AI visibility.
Put the strategy into action across your digital presence.
Track performance and refine strategic guidance over time.
Real Results for NZ & AU Businesses
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Not appearing in AI-generated answers for core service queries.
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Client visibility work stopped at traditional rankings.
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No entity presence in Knowledge Graph or AI platforms.
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Learn AI Search from the Ground Up
Workshops for NZ & AU marketing teams — foundation through advanced, in-person and online.
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Free Resource
The AI Search Visibility Checklist for NZ Businesses
A structured checklist covering entity setup, semantic architecture, and platform-specific optimisation.
Common Questions About AI Search
What is AI search optimisation?
AI search optimisation is the practice of structuring a business’s entity, content and data so that AI systems like ChatGPT, Google AI Overviews, Perplexity and Gemini can understand, trust and cite it directly in generated answers.
How is GEO different from SEO?
Traditional SEO optimises pages to rank on a results list. Generative Engine Optimisation (GEO) optimises content and entities so AI models select and cite them as the answer itself.
How do I know if my business is invisible to AI search?
An AI Search Audit reviews entity recognition, semantic structure, and platform-specific visibility to identify exactly where your business is missing from AI-generated answers.
Can small NZ businesses benefit from AI search consulting?
Yes. Entity and semantic architecture matter regardless of size — smaller, well-defined businesses can often establish clear AI visibility faster than larger, more generic competitors.
How long does it take to appear in AI search results?
Timelines vary by platform and starting point. Entity and schema foundations can be in place within weeks; citation frequency typically builds over several months as AI systems reinforce recognition.
What is Semantic SEO?
Semantic SEO structures content around entities, context and topical relationships rather than isolated keywords, building the topical authority that both traditional and AI search systems reward.
What is Entity SEO?
Entity SEO is the practice of establishing a business, person, product or service as a recognised entity within Knowledge Graphs and structured data systems, rather than just a set of ranking pages.
Do you work with businesses outside New Zealand?
The primary focus is New Zealand, with secondary work across the Australian market. Enquire to confirm fit for your location.
Ready to See Where You Stand in AI Search?
A free AI visibility audit takes 15 minutes to book and gives you a clear read on where you're missing.